Chris Lefteri joins a distinguished lineup of prominent CMF designers from leading companies like BMW, Google, LG and Noroo Paint and Coating at the CMF HOW'S Conference 2024 with a the talk “Materials Stories: Materials Centred Design”.

A new event organized by the Korea Institute of Design Promotion (KIDP). Focused on CMF (Color, Material, Finish), this conference invites global leaders to share their vision in the field.